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Facebook will continue to play a vital role for businesses to grow their digital presence and community. However, many businesses are making blunders on Facebook that are undesirabily damaging the effectiveness of the social platform.

Twitter today released a new conversion tool to help advertisers better track their conversions and enga

Social traffic explodes while organic traffic declines, according to TheNextWeb.

Facebook today launched its long-anticipated auto-play video ads on News Feed with just a few advertisers.

Ladies and gentleman, we’re only a week away from our most favorite holiday – Christmas!

Instagram last Thursday introduced Instagram Direct, a messaging service. With this new release, users will now able to send each other photos and videos privately.

Lyft, an on-demand ridesharing

Google Adwords Rolls Out Viewability Bid on the Display Network Google announced this Thursday morning on its Google+ Ads profile a new bid strategy option for the Display network,

Although digital marketing is playing a more prominent role in the communications mix, its purpose remains consistent: to showcase how a product can resolve a consumer’s problem.

Digital marketing isn’t a tool merely used by B2C companies – they’re also leveraged by B2B businesses. With the radical change changes in the digital space, companies from all industries today are using digital media to accelerate their businesses growth.